Digital partnership between licensed partner, SOLO Cup, and upcoming movie release of SOLO: A Star Wars Story. Activation consisted of recreating a replica scale model of the Millennium Falcom by the ILM Imagineer team, using only SOLO Cup products. Final product showcased at the red carpet premiere.

Objective: Raise awareness of partnership and increase hype of upcoming movie release.

My Role:
- Client relationship
- Development & Execution
- Production